HOW TO GET A GOOD AGENT
by Gini Graham Scott, Ph.D., J.D.
www.CreativeCommunicationsResearch.com
Are you looking for an agent for books or scripts? Are you having trouble finding one you like? Join the club. This is one of the most common complaints of writers, including long-time professional writers. Even writers who have had agents may be looking for another one, or have different types of writing projects better handled by another agent.
This article will help you find and select an agent, including how to best contact an agent initially and what to send when you provide additional information, such as a nonfiction proposal, fiction manuscript, children’s book, or screenplay treatment or full script.
Selecting an Agent
Some considerations to keep in mind when choosing the agent that’s best for you are:
- Types of books handled. Most agents handle multiple types of books, but some agents specialize. It can be useful to choose an agent who handles several types of books if you have different types of writing projects, or you may prefer to divide up different types of books with different agents, if the agents agree. In some cases, agents will handle other types of projects for clients, but only when they are handling the client for their primary area of emphasis. (Most commonly this occurs when the agent represents you for non-fiction and additionally takes on fiction, children’s books, or scripts). Check on what types of manuscripts the agent handles to decide what’s best for you.
- Film and TV rights. Most agents now handle film and TV rights for projects they represent – generally through a rep in Hollywood, LA, or on the West Coast, though some handle the rights themselves. Should you want an agent specializes in film and TV rights, look for an agent who is a member of the Writers Guild of America (WGA), since many producers, production companies, and studios will only deal with WGA agents. You can find these agents listed on the WGA Web site, and the Hollywood Creative Director at www.hcdonline.com also has a directory which comes out twice a year which features agents and managers. It is one of the sources we use ourselves in creating our database of film agents and managers.
- Foreign reps and rights. Most agents handle foreign rights, generally through a subagent or group of subagents, although some handle these rights themselves. Should you want to know the specific foreign reps which different agents have, these listings for many agents are in the Literary Marketplace, available in a hard copy which comes out in late November each year or on line.
- Location. Do you want an agent who is near you – or one who is near the publishers if you live out of the major publishing centers, which are in New York City (especially for mainstream commercial books), Los Angeles (especially for projects with film and TV potential), and the San Francisco Bay Area (especially for more targeted smaller audience and independent books)? Generally, it is best to get an agent in the major centers, especially in New York, New Jersey, Connecticut, Massachusetts, and Washington, D.C. on the East Coast or California on the West Coast. Within these states, it is best to have an agent who is close to these major publishing centers. Still, many agents do extensive traveling and some have relocated from these centers, so they may still be well connected. Then, too, if you like having more face-to-face contact with your agent, you may prefer one in your area.
- Size of Agency. While many agents are independent or work in small agencies, others are part of large agencies or affiliations of agents, such as William Morris, International Creative Management, and Writers House. While a big name affiliation can help even new agents gain clout, many independent agents or agents in smaller agencies have excellent reputations and have sold big books. While you can initially query more than one agent in an agency, since not all agents will be interested in the same project, if more than one expresses interest, you have to decide which one to follow-up with in sending additional material. You can also say that you weren’t sure who to contact to explain why you contacted more than one agent in the same agency. This multiple contact approach works better when you are sending e-mails, since this is a more informal type of initial contact. But if you are sending a query by regular mail, it is better to pick one agent to query first; then if you have no response in a couple of weeks, try a second agent at that agency.
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